James Schramko here. I want to talk about the beautiful thing about having a team working with you in the business.
Instead of having to go down into the mine and dig out all the diamonds and cut them back to the surface and then polish them and put them on display to sell, in my business I’ve got a team and they’re helping me, doing the mining and they’re preparing the diamonds; finding them, bringing them up and presenting them ready for us to put out to the marketplace.
I’m talking specifically about content. Things like tweetables, blog posts, subject lines for our social media. My team is coming up with all of this stuff and then I can just have them put into a for-approval thread in our Slack chat. And from there, I can just make any suggestions. I would call this polishing the diamond. So now, I’m spending my time just polishing and checking that they’re arranged correctly for display to the public. Instead of having to go down to the mine, focusing on the polishing. That’s why you should have a team. That is much more fun. And together with your team, you can actually get a lot more diamonds out into the marketplace.
So, I hope you’ve enjoyed this tip. I’ll catch up with you tomorrow.
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