The New OptimizePress 2.0 Review – A Closer Look at Its Promising Features (How You Can Get More Sales)

July 30, 2013

What makes OptimizePress™ 2.0 even better?

New high converting – ready to customize templates

Over 50 page templates designed to get you more conversions whether you want a simple landing page, squeeze page, sales page, thank you pages, webinar replay pages, marketing sites, membership portals, feature pages and much more.

The new templates are really impressive and are perfect for any industry you are in.



Closer look at templates you can use in your business

Marketing template


Squeeze Page Template



Webinar Template


Squeeze Page with Video template



design your pages the way you want with Live Editor

See your design changes right away with the easy to use – click and edit interface. Design pages like a pro even without coding or graphic design knowledge.



add images easily


Google fonts included
it is a collection of hundreds of font families you can use



How to use Live Editor

  • you can have up to 6 column layout
  • drag and drop elements and rearrange them within the columns giving you the design you want – you can even add custom shortcodes should you need advanced features
  • add rows with colors or background images of your choice

Page elements

Includes over 250 built-in elements you can include on your pages


  • feature boxes – highlight content you choose with icons
  • delay content – have an element appear after a set time
  • navigation bars – add at any area of your page
  • bullet blocks – easily add styles to your bullet lists
  • audio/video player – insert built in audio or video players
  • custom buttons – use beautifully designed button images within your site
  • add optin boxes with lots of designs to choose from
  • headline styles and shaded backgrounds
  • guarantee boxes, order boxes, arrows, content toggles, live search boxes, Facebook comments, WordPress comments, Testimonials, Pricing Tables and many many more…

You can also use it to create membership pages

  • Membership template – create and organize lesson pages, categories, sub categories, custom members area and products
  • Secure membership system – secure your downloads and content
  • Integrates with Paypal, Infusionsoft,, and Clickbank to take payments

Responsive design

The templates included instantly fits the screen resolution of any device whether it’s a computer, tablet or smartphone.


2 formats for control and flexibility

OptimizePress works on WordPress framework and comes in 2 formats

Plugin version – use OptimizePress features on any WordPress theme you want keeping your content intact

Theme version – the entire package

Overlay Optimizer

This new feature allows you to draw attention and action from visitors within that split second opportunity that they land on your page by emphasizing engagement and commitment

How to Use it:

  • Inside LiveEditor, click “Show Controls” on the left sidebar


  • Do a quick search for OverlayOptimizer
  • Choose the button that you want to add (You may choose the button with an image and upload one from your computer)

* The “Advanced Options” button allows you to customize the Popup Window

  • Add elements to your Overlay


  • Do a quick search on what element you want to add
  • Customize and Update


  • Click on Save & Continue and then View Public Link


Features and Benefits:

  • Increase visitor engagement
  • Improve viewer commitment by getting them to take action
  • Simple to use (just like any element in the OptimizePress platform)
  • A great and easy way to showcase your content in a clean and focused, uncluttered look
  • Create overlays with images, videos and text and add your own custom HTML
  • Create 2 Step Opt-in Processes
  • Create Overlay Order Boxes with purchasing details


Integration features

Works with your choice of AutoResponder to build your mailing list


If you want to use it with your membership, it integrates with

also works with GoToWebinar

Analytics tools
Google Analytics
Google Content Experiments
Visual Website Optimizer

What can you do with extra templates you created?

Export and share your templates in the OptimizePress marketplace for other users and make money.
It is also a place where you can get
Graphics packs
Custom Code Snippets
Bespoke Design & Consultation Services
And much much more…
Should you get it?

OptimizePress is for you if you want a simple way even without web design experience to get better converting sales pages online within minutes.

It is a great solution to

Businesses who want to sell their brand and product online without worrying about web design.

Marketers and web designers who want to deliver great sales pages designed to get high conversions to their clients.

Is OptimizePress a monthly recurring payment?
It is a one time fee and you still get access to support.

What if I have OptimizePress 1.0, Do i need to get 2.0?
The new version is built from the ground up incorporating the latest web technologies like responsive mobile ready design, CSS3, HTML5. This system gives you more customization power and flexibility to create your own sites


Does OptimizePress work with Active Campaign?

yes, here’s a tutorial on how to integrate


OptimizePress 2.0 vs LeadPages

How does this compare with a similar tool like LeadPages? (see full review here)

Both are great choices in terms of design templates and ease of use. The only difference is that LeadPages can host your pages if you don’t have your own hosting account and it can also work outside of WordPress.
Get this landing page builder HERE.