John Carlton is one of the most critical, life changing mentors I have encountered. EVER. The skill he (amazingly) shares is essential. That skill of course is:
So powerful is John Carlton’s command on the copywriting world, he merely has to mutter ‘seminar’ and a trance like effect overtakes the minds of the BEST of the BEST sales writers. They fly from all around the globe to his ‘Action Seminar’. I mentioned to you that I was heading to this event on this blog first. I then packed my well worn ‘mac pack’ and off I went to the other side of the world again.
I was lucky enough to attend this seminar in San Diego
I scrawled a stack of NOTES into my journal like a crazed journalist! BOY, I am glad I did. This dog eared journal has been transforming my business ever since.
You couldn’t make it?
Now I am certain you would have liked to come and, for whatever reason, it may not have fitted perfectly into your travel plans. I get it, time is money and all that. This got me to thinking ‘if only I could share my notes’ you could get the gist of what went down. Wouldn’t that be cool? It would be a shame if you could never get inside that moment and experience the profitable lessons ever, so I did something for you.
I pestered John Carlton to let me release my insider notes.
Yes, I wanted everyone to know some of the best tips I gleaned from the John Carlton Action seminar. Not only that, I wanted to let you pass this around to your friends with tweets / Facebook posts and email! I took it upon myself to take up the cause on your behalf and hounded JC for three weeks to let me release these notes.
The first time I asked he said, “Please wait – be patient”.
Was he kidding? Me patient? I got to thinking, perhaps the grand master is trying one of those ‘take away’ things on me (this is not fast food by the way, it is the process of telling someone they cannot have something or they don’t qualify etc). If it was a take away it sure was working!
The second time I nibbled at him he said “NOT YET”
This guy has some chops, I’ll give him that. (Again this is not food. I still don’t know exactly what it means. Chops could be old-timer speak for “balls or experience”?). Eventually I broke down the resistance. It pays to be persistent when you believe in something enough. The third time I asked for the release of the report these magical words came through my gmail “Yes, you can”…..
….Gee, I hope it was worth it!
You can now download my NOTES
(However I recommend you do this before he wises up to my persistence ploy). This report was extracted from a private webinar I held inside my coaching forum called SuperFastBusiness. I hold webinars pretty much each week and I spilled the beans for paying members. This way they get to travel the world almost over my shoulder! Inside the report you will get the insider perspective on copywriting seminars!
There is something VERY important in that report
The main thing I want you to pay particular attention to is the paragraph on top of the very last page (my favorite JC sayings). These explain the essence of what I get from my copywriting mentor and the driving force behind why I am releasing this report (especially the bit about DEADLINES). When you have no boss and no other constraints ‘no deadlines’ is a sure way to get nothing done.
By the way, who else other than me thinks John Carlton is the REAL deal?
How about John Reese, Dan Kennedy, Yanik Silver and the Mass Control / List Control Guru Frank Kern!. He is quoted on John’s famous Simple writing System blog saying “When John talks about changing your life, he’s not kidding around”. This is the guy who just sold several million dollars worth of List Control with what? – Copywriting!!! (Even videos are using the same sales lessons).
Why should you learn copywriting?
In the words of John Carlton:
“ALL the top marketers you know about,
online and offline, know how to write their
own sales messages.
And when it’s really, really, really freaking
important that it gets done right…… they
almost always actually DO it themselves.”
When you want to increase conversions to a level way beyond the average punter you should learn this skill too!! I have used what I learnt in videos, blog posts, ppc ads, live presentations and reports. This is the ONE skill that will most likely make you rich, when implemented. Luckily (and strangely co-incidentally) John Carlton is soon releasing his new Simple Writing System copywriting mentoring!
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