Penguin Kicks Tiny SEO Teams, Get Permanent High PR Links And More…
Learn about the new processes, watch:
Highlights:
00:05 – New Web 2.0 Properties Added
00:09 – The importance of Research and Development Team
00:38 – New Article Syndication system
00:54 – Permanent link placement
01:26 – How to create long term pages with pagerank
01:41 – Maintain category-themed sites
01:49 – We cover just about every topic
02:06 – Small teams probably wont work anymore
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James Schramko here with a traffic update.
I want to talk about some new Web 2.0 properties we found. What you may not know is we actually have a research and development team full time. There are several people and all they do is scour industry news and search for top search results and look for new properties that we can go and populate and test. And when they give us the green light we actually roll that out into our SEO maps.
So that means that we’re doing all these research and development for you so that you get the best rankings and you can always beat your competitors because they don’t even know about these properties for perhaps another 6 months to a year.
Another thing we’ve been getting great success from is our new article syndication system.
We’ve been able to get some new places to get links that are performing really well so I’m sure you’ll see a lift in your current campaigns is our permanent links that go out on our own property stay there forever and because we own the properties because we really meticulously look after these properties, we know that those permanent links are going to give you a solid foothold and with all the Google changes, with all the Panda, with everything else we’ve experienced only a 0.03 shift in our own Google results from our Webmaster tools so it’s been insignificant. So that’s very reassuring for you.
And here’s the thing, we’ve gone through our stock of websites lately and we’ve found a whole bunch of pages with page rank and that happens because we actually allow Google to follow our tags and our categories so when you have work from 3 or 6 or 9 months ago, you’re still collecting page rank even now.
The most important thing with our category themed sites is that we’re putting content on sites that would be natural for your particular topic. And we cover just about every topic. We have things from dentists right through to plumbing. So no matter what your topic is, if we don’t have a website that covers your topic, we’ll actually go and build them and put them out in the market and we’ll build them on mature domains with original content. So we’re covering for you.
I think the days of having a 2 or 3 man team are long gone. You need a large team with research and development and an established portfolio of your own properties to be a decent SEO company and that’s what we do so well.
Penguin Crushes Small Teams
It’s all in house remember, we’re not outsourcing this to anyone else, our own team do all of the work by hand. And that’s why we’re getting results.
So I hope you’ve enjoyed this update. I look forward to speaking with you next week.
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